Episode 23: It’s Never a Mistake to Care for Someone

I was watching one of my usual annual movies, Radio.

Radio is the story of a high school football coach and the developmentally challenged man he took under his wing.

Cuba Gooding Jr plays the real life handicapped man, nicknamed Radio.

He was bullied by football players and the coach caught them, punished them, and embraced Radio.

Against the wishes of a lot of the community and powerful city leaders,

He encouraged Radio

He supported Radio

He gave Radio the opportunity to be the team ball boy

He helped get Radio enrolled in high school as an honorary graduate and permanent student

And Radio continued with that school and the team through his adult life.

Even in his 50s, Radio was still leading the team onto the field.

As the Coach put in when the community leaders wanted to get rid of Radio, the Coach got real. He said:

We aren’t the one that’s been teaching Radio.

Radio is the one teaching all of us.

Because they way Radio treats us all the time,

Is the way we wish people treated us part of the time.

-So Radio taught Coach what really mattered in life.

Each other.

It harkens me back to my own son Ronnie.

Challenged with Turette’s and ADHD through his young life,

He was ridiculed, felt embarrassed, worthless, and more.

I cried myself many a night wanting to protect him and feeling helpless.

In the end, I realized the same thing the coach did.

My son Ronnie was the one teaching me all my life.

He’s the most courageous person I know, and always will be.

How he goes after life despite obstacles.

It isn’t easy for him and never will.

To Ronnie, that’s okay.

And he’s such a great young adult now.

My challenge to you this week is to seek out those around you who others lookdown upon.

Don’t prejudge them.

Instead, get to know them.

Talk to them and discover their brilliance.

We all have it.

It’s just very few people take the time to discover that in others,

especially those who aren’t perceived as the cream of the crop.

And when you do, support them and encourage them.

And watch how they teach you, more than you ever support them.

And this world becomes a far more understanding and human place.

And I’ll see YOU at the next 2MMM

Are You Treating Personal Injury Patients—or Looking to Start?

Discover proven strategies to streamline your processes, boost your profits, and grow your practice. Join our email list to stay ahead with expert insights, legal coordination tips, and real-world tactics that work.

P.S. We offer choices for all offices to improve processes, grow your PI segments, and to get paid far more. The choice is yours:

DONE-FOR-YOU: Consider outsourcing to PI Billing Pros (no real financial risk; a pro does it for you saving you time and stress)

DONE-WITH-A-PRO: Join the Business Advantage Coaching Membership (affordable; for better, faster & easier than pure DIY; staff trained too)

DO-IT-YOURSELF: Get the Book that is the main guide for PI for medical providers, and enroll in Negotiations Training  (inexpensive; requires the most time by self-implementing)

Featured Articles

This website is meant for general information and not legal advice.

The Roadmap to Personal Injury Success!

This book, authored by Michael Coates, Esq, titled Personal Injury Made Easy,  A Medical Provider’s Roadmap to Successfully Navigate the High-Profit Highway, is the most thorough work on the subject.

Negotiations Aikido

Learn the DISRUPTIVE method of medical bill negotiations during this 6-month, 12-session, interactive online training workshop. Perfect for providers and staff.

Join our Business Advantage Program

Running a medical practice is something they don’t teach you in school, especially when it comes to personal injury.  We provide coaching, training, mentoring, and on-demand education to help make your PI practice more profitable.

Let a PRO negotiate with YOUR law firm!

Having problems dealing with PI law firms? Personal Injury Billing Pros negotiates for you, recovering what your medical practice has earned & deserve.

PI Made Easy Insiders on Facebook

If you are a medical professional and involved in personal injury, join our PI Insiders Facebook group. A private group to ask questions and join discussions with other medical PI professionals and a few of our guest experts.

Recent Articles

Why Physical Therapists Should Embrace Personal Injury—And Claim the Throne of PI Rehab

For many Doctors of Physical Therapy, the thought of treating personal injury (PI) patients brings hesitation—legal paperwork, delayed payments, and tough negotiations. But those who master the PI process don’t just survive—they thrive. Financially, professionally, and clinically, PI can be a game-changer. Far from being a hassle, it’s a powerful opportunity PTs are uniquely equipped to lead. Personal injury isn’t a niche to avoid—it’s where purpose meets profit.

Read More »
Are they an Analyst, Accommodator, or Assertive?

Knowing is a major factor in successful negotiations. Download the training tip “Knowing Your Law Firm Negotiation Counterpart,” one of the topics we cover in our Negotiations Aikido training workshop.