Episode 34: How B.S. is your Biggest Enemy

Sharing is Caring 📤

No, “B.S.”, is not what you think.

B.S. here means “Bad Story”

Some people feel like they have enemies all around them.

Perhaps some do.

But the real enemy that all of us are confronted with is one – ourselves.

It’s the one enemy we have control over.

Yet it’s the one enemy we often fail to exert that control.

And what does our personal enemy thrive on?

B.S. .. our Bad Story

It’s our internal battle between our rational mind and our self sabotage.

The sabotage wins for most.

That bad story of oh woe is me:

            I just don’t have the time.

            I just don’t have the money.

            I just have to wait for the economy to get better.

            I’m just unlucky.

It’s whatever story we use to justify us having less than what we want.

It’s all B.S.  Those Bad Stories are self sabotaging excuses that stop us from taking action.

Get rid of the B.S. by getting rid of those excuses.

If you don’t have the time, make it!  

Start an hour earlier or stay an hour later, or put aside that iPhone or TV for an hour.

If you don’t have the money, find it!

Ask for financing arrangements, use your credit card, don’t let your B.S. stop you from what you know can help you.

Stop YOUR B.S.!

Focus instead on the action steps you believe you need, throw out the B.S., and find a way to make it happen.

Change from excuse oriented, to action oriented.

Here’s my challenge to you this week:

Identify your B.S. … your Bad Story.

Substitute each B.S. with one or more action steps.

Then take them.

Stop the B.S., and you will jump start your success.

Because your own B.S. is YOUR Biggest Enemy!

And I’ll see YOU at the next 2MMM

Are You Treating Personal Injury Patients—or Looking to Start?

Discover proven strategies to streamline your processes, boost your profits, and grow your practice. Join our email list to stay ahead with expert insights, legal coordination tips, and real-world tactics that work.

P.S. We offer choices for all offices to improve processes, grow your PI segments, and to get paid far more. The choice is yours:

DONE-FOR-YOU: Consider outsourcing to PI Billing Pros (no real financial risk; a pro does it for you saving you time and stress)

DONE-WITH-A-PRO: Join the Business Advantage Coaching Membership (affordable; for better, faster & easier than pure DIY; staff trained too)

DO-IT-YOURSELF: Get the Book that is the main guide for PI for medical providers, and enroll in Negotiations Training  (inexpensive; requires the most time by self-implementing)

Featured Articles

This website is meant for general information and not legal advice.

Become a Master of Personal Injury Negotiations. Learn the critical skills and techniques, and gain the confidence you need, to negotiate your way to far higher payments and measurably higher net profits. Designed specifically for medical providers and staff that handle personal injury cases.

Starts at $47 a month

The Roadmap to Personal Injury Success!

This book, authored by Michael Coates, Esq, titled Personal Injury Made Easy,  A Medical Provider’s Roadmap to Successfully Navigate the High-Profit Highway, is the most thorough work on the subject.

Join our Business Advantage Program

Running a medical practice is something they don’t teach you in school, especially when it comes to personal injury.  We provide coaching, training, mentoring, and on-demand education to help make your PI practice more profitable.

Let a PRO negotiate with YOUR law firm!

Having problems dealing with PI law firms? Personal Injury Billing Pros negotiates for you, recovering what your medical practice has earned & deserve.

PI Made Easy Insiders on Facebook

If you are a medical professional and involved in personal injury, join our PI Insiders Facebook group. A private group to ask questions and join discussions with other medical PI professionals and a few of our guest experts.

Recent Articles

How Medical Documentation Shapes Justice in Personal Injury

In the final part of our series, we show how your medical notes, your billing, and your professional integrity must merge into a single, consistent story. This is where your daily record-keeping can make or break a personal injury case, not just for your practice, but for your patient. Learn how to tie your SOAP notes, final assessments, and billing together to become the voice of reason and truth in a complex system.

Read More »

How Medical Documentation Shapes Justice in Personal Injury

In personal injury cases, gaps in your medical documentation can create legal sinkholes. Defense attorneys use these omissions to undermine a patient’s case and question your credibility. Learn how to proactively fill in the blanks, turning perceived “delays” into compelling evidence that strengthens both your clinical record and your patient’s legal narrative.

Read More »

How Medical Documentation Shapes Justice in Personal Injury

Your notes are more than just a clinical tool in a personal injury case—they’re evidence. Your documentation isn’t a side note; it’s the main event, shaping the financial outcome of the case. In this first part of a four-part series, we’ll walk you through five foundational practices that elevate your documentation from routine to legally powerful, helping you translate trauma into facts and support your patient’s journey toward justice.

Read More »

Meet Our New AI Helper!

Click here to get answers to your questions about the business side of personal injury from our private knowledge library.

Are they an Analyst, Accommodator, or Assertive?

Knowing is a major factor in successful negotiations. Download the training tip “Knowing Your Law Firm Negotiation Counterpart,” one of the topics we cover in our Negotiations Aikido training workshop.