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Self-Learning: The Ultimate PI Guidebook for Medical Providers

Because you need processes, profits and growth to succeed

I want to talk about something simple — yet incredibly powerful: The power of self-learning through books.

Books are, without question, the least expensive, highest-value source of knowledge you can invest in.

Think about what it takes to create a book — the experience, the commitment, the insight — and the sheer gall to put your name out there, stamped on something forever.

Books are concentrated wisdom.  Pages packed with someone’s life’s work and passion.

I can tell you personally: Besides coaching and doing, I’ve learned more from books than almost anything else. I’m an avid reader.

Some weekends — especially when traveling — I’ll dive into three books over just a couple days.

Vacations for me are not just rest for the body — they’re fuel for the mind. There’s something about that peaceful, reflective downtime — flipping pages, soaking in ideas, thinking and dreaming that sets your mind racing in all the right ways.

And for me, my favorite books are the ones that teach:

  • How to be better at what you do
  • How to think sharper
  • How to build and master a business, a mindset, a life

I get such a personal thrill gaining knowledge and insight from books and finding golden nuggets I can apply to my own area of focus and expertise: championing medical providers who treat personal injury patients.

 

Filling The Book Gap in Personal Injury for Medical Providers

Speaking of medical providers who treat PI patients, here’s the problem:

Finding books to help you that are medical-provider focused for PI. Any book!

Go ahead — search. You’ll find nothing. Nothing truly useful. Nothing recent. And certainly nothing that moves the needle for your practice.

Until now.

You see, I’ve always wanted to change the landscape of personal injury in favor of the medical provider.

Here’s truth:

  • Medical providers are the foundation of every PI case’s value.
  • It’s your diagnosis, your treatment, your healing, your billing, and your support for the pain and suffering damages that allow attorneys to even have a case worth fighting for.

The better the medical provider does their job, the higher the value of the PI case. That’s the truth.

The problem?

  • Many attorneys don’t value you.
  • Many slash your bills to benefit others — not you.
  • Many don’t even fully understand the vital role you play.

And what’s been missing is a true guide for medical providers:

  • How to become a value driver.
  • How to protect yourself and your practice.
  • How to profit fairly and consistently.

 

Introducing THE Medical Provider Guidebook: Personal Injury Made Easy

That’s why I wrote the book: Personal Injury Made Easy: A Medical Provider’s Roadmap to the High-Profit Highway.

It’s not just talk. It’s knowledge from working with hundreds of medical providers and law firms to give you missing self-awareness plus real, tested methods, strategies, tools, and tactics.

It became the leading publication for medical providers in personal injury the moment it was published in late 2024.

It covers the three major business pillars:

Processes
Profits
Growth

Because whether it’s medicine or any other business — those three pillars define success.

Proven processes that make you more efficient and more effective.  They can make you a value driver and difference maker for your patient, their attorney, and your business. What to do and just as important in PI, what “not” to do.

How to be profitably paid, even from difficult law firms.  It’s learning how to master Negotiations Aikido, a business martial art, because reality is that getting paid properly in PI is a contact sport.  The DISRUPTIVE method laid out in the book is a true profit game changer.

And how to grow not just a PI segment but also how to use your PI segment to help grow all your practice segments.  Growth through patients, peers and law firms. Law firms are last, for a reason.

Knowledge Applied = Power Unleashed

Every practice is unique. Every state has its laws. But the real beauty of reading — and especially of this book — is awareness, knowledge, and then action.

Even one golden nugget could transform your practice. But what if you walked away with a bucket full of golden nuggets?

Books offer you that. Knowledge is power — but applied knowledge is the real superpower.

Don’t buy my book unless you intend to act on it. Because I didn’t write it just to sit on a shelf. I wrote it to change an industry — for providers, for patients, and even for the better law firms.

A true win-win-win.

But most importantly, I wrote it so that you, the healers, can be paid what you’ve earned and deserve — when you do it right. And I want so badly for you to do it right — and then even better, and ultimately, your best.

Take the Next Step

Get the book
Read it
Apply it
Improve

This ultimate guidebook for medical providers in PI is a true step forward. Buy the book and after you read it and start applying what you learn, I hope you will do me a personal favor and write an Amazon review.  It’s important to spread the word so that more medical offices are helped, to truly change this broken industry of PI.

And if you want to get even better, faster, and easier?  There are more tools, training and options waiting for you — just visit PIMadeEasy.com and see what’s possible.

Because the only thing standing between you and a better future — is the choice to start.

Are You Treating Personal Injury Patients—or Looking to Start?

Discover proven strategies to streamline your processes, boost your profits, and grow your practice. Join our email list to stay ahead with expert insights, legal coordination tips, and real-world tactics that work.

P.S. We offer choices for all offices to improve processes, grow your PI segments, and to get paid far more. The choice is yours:

DONE-FOR-YOU: Consider outsourcing to PI Billing Pros (no real financial risk; a pro does it for you saving you time and stress)

DONE-WITH-A-PRO: Join the Business Advantage Coaching Membership (affordable; for better, faster & easier than pure DIY; staff trained too)

DO-IT-YOURSELF: Get the Book that is the main guide for PI for medical providers, and enroll in Negotiations Training  (inexpensive; requires the most time by self-implementing)

Featured Articles

This website is meant for general information and not legal advice.

The Roadmap to Personal Injury Success!

This book, authored by Michael Coates, Esq, titled Personal Injury Made Easy,  A Medical Provider’s Roadmap to Successfully Navigate the High-Profit Highway, is the most thorough work on the subject.

Negotiations Aikido

Learn the DISRUPTIVE method of medical bill negotiations during this 6-month, 12-session, interactive online training workshop. Perfect for providers and staff.

Join our Business Advantage Program

Running a medical practice is something they don’t teach you in school, especially when it comes to personal injury.  We provide coaching, training, mentoring, and on-demand education to help make your PI practice more profitable.

Let a PRO negotiate with YOUR law firm!

Having problems dealing with PI law firms? Personal Injury Billing Pros negotiates for you, recovering what your medical practice has earned & deserve.

PI Made Easy Insiders on Facebook

If you are a medical professional and involved in personal injury, join our PI Insiders Facebook group. A private group to ask questions and join discussions with other medical PI professionals and a few of our guest experts.

Recent Articles

Part 4 of 6: Law Firm Dating in the PI World: One Night Stand, Abuse or a Future Together?

This is Part 4 of our 6-part series on choosing the right attorneys to work with. We’ve covered vetting law firms based on size, negotiation style, local roots, background checks, and real-time behavior. Now, we dive into the “dating” phase of these professional relationships. As medical providers, you’re not just handling cases; you’re building partnerships. Learn how to spot real reciprocity, recognize red flags, and find true commitment with law firms in the PI world.

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Part 3 of 6: In the Trenches: Measuring Law Firm Results & Tendencies

In the third part of our six-part series on choosing attorneys, we move from assessing a firm’s surface and foundation to evaluating their actual performance. Discover how to measure results and identify key tendencies in MedPay/PIP handling, responsiveness, transparency, and overall track record to ensure you’re partnering with firms that deliver on their promises, not just their marketing.

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Knowing is a major factor in successful negotiations. Download the training tip “Knowing Your Law Firm Negotiation Counterpart,” one of the topics we cover in our Negotiations Aikido training workshop.